Cosimo Accoto

Research Affiliate @ MIT – Filosofo e saggista



Research Studies: data strategy, platform thinking, artificial intelligence, blockchain business. Consultancy Projects: data intelligence, digital transformation, platform design, open innovation, change management, corporate learning, organizational analysis.

Previously Visiting Scientist at MIT. Prior to this, I served as Partner & VP Innovation at OpenKnowledge, where I helped organizations to envision and enable their digital business transformation (Philips, Luxottica, Eni, A2A, Vodafone, Autogrill, Zegna, Legrand BTicino, Miroglio, Sanofi, Saras, Unipol, Edison). Having formerly worked at international research, data & software firms for more than 15 years, I've acquired solid experience in using digital analytics & big data for business intelligence & development serving as Commercial Director at Memis (Confirmit/Kantar networks), Head of Business Development at Jupiter Media Metrix (Comscore), Sales & Service Account at Agb Italy (Nielsen Audience Measurement). Previously Lecturer in Digital Analytics & Big Data at IE University (Madrid), I also collaborated to “Digital Markets” project, IMCA - USI University (Lugano). 
I've published 5 books + several business publications ( Author: "Il Mondo Dato" (Egea, 2017; english: "In Data Time and Tide", Bocconi University Press, 2018); Author: "Il business di imprese e piattaforme" (HBR, 2018); Author: "Intelligenza Artificiale: da archivio a oracolo" (Economia & Management, 2017, 4); Author: "Big Data per il Business" (Economia & Management, 2016); Coauthor: "The PlatFirm Age" (HBR, 2016), “La grande sfida della digital disruption” (HBR, 2015). Author of the afterword to “Fisica Sociale” (Alex Pentland, Università Bocconi Editore, 2015). Coauthor: “Social Mobile Marketing” (Egea, 2014, 2e); Coauthor “Social Business Toolkit” (HBR, 2013); Coauthor “Marca e Metriche nei Social Media” (USI, 2010); Author "Misurare le audience in internet. Teorie, tecniche e metriche” (FrancoAngeli, 2007).

   Cosimo Accoto


Credits:Federica Caprio, coFounder di Humans to Humans per eFM e iPress


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